Manager - Trends/Influencers

Job Responsibilities :

  • Identify relevant and timely content ideas by monitoring current affairs, topical days, controversies, and music/content trends, and leverage these insights to create engaging content for Sadhguru's social media platforms.

  • Keep up-to-date with the latest developments in technology, particularly in social media platforms, and leverage this knowledge to inform and optimize social media strategies and activities.

  • Connect with social media influencers and find opportunities for collaboration, developing strategic partnerships that enhance Sadhguru's reach and engagement.

  • Build relationships with influencer agencies and negotiate partnerships that amplify Sadhguru's footprint across social media influencer pages.

  • Find innovative ways to enhance Isha's positive social media presence and counter negative campaigns, leveraging insights from analytics and trends to optimize content and engagement strategies.

  • Stay informed about social media influencer marketing trends and best practices, and use this knowledge to continuously improve and innovate Sadhguru's social media presence and reach.

  • Track analytics regularly and generate reports to communicate performance to key stakeholders, using data-driven insights to inform ongoing optimization and improvement.

Educational Qualification : Master of Business Administration (M.B.A)

Skill Competencies : 

  • Social Media

  • PR

  • General knowledge

  • Content creation

  • Basic graphic designing 

  • Video editing

  • Photoshop, Social Media, MS Office

Experience : 8 years

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